ABOUT US

ABOUT US

What’s the Story?

Located in the center of the Live Music Capital of the World, the LINE Austin is a hotel with mid-century bones and modern soul, where locals, touring musicians, and culture-conscious guests congregate to celebrate everything vibrant and weird about Texas’ most iconoclastic city.

A Hotel with Austin Roots and a Knack for Evolving

The LINE Austin opened in 2018, but you could say it has roots as far back as 1965, courtesy of the location’s deep-seated connection to Austin’s music lore. Back then, it was the site of the Crest Inn, a modernist mid-century icon that hosted countless touring bands and artists traveling through the city. But the hotel was less known as a place to hang your hat and lay your head than for its Club Seville, a dinner and jazz club where locals drank and danced all night. The Seville broadcast its live sets to Austin’s then-radio station, KAZZ-FM, filling the city with blue notes and syncopated rhythms music.

To open the LINE Austin, the hotel group collaborated with diverse local and visiting creative talent to renovate every nook, angle, and corner, restoring the vibrance of a hotel that has always played a pioneering, pivotal role in downtown Austin and the city’s antihero culture.

The hotel — the third property from the brand — brings the brand’s signature design-forward, community-centric philosophy to 428 guest rooms, including 108 suites made for entertaining family, friends, and local strangers-turned-friends. Located at the convergence of Lady Bird Lake and downtown Austin, the property features massive windows for taking in the expansive lake and city views, original artwork by central Texas artists, an infinity pool for all-day lounging, and innovative bar and restaurant concepts that draw crowds every night of the week.

At the Intersection of Culture and Community

Each LINE concept seeks to connect travelers to culturally rich neighborhoods and meaningful communities. The brand’s downtown Austin hotel is no different.

With panoramic views of the Capitol’s historic architecture and the natural beauty of Lady Bird Lake and the Colorado River, the LINE Austin is only a few blocks from the Rainey Street Historic and Red River Music districts, 2nd Street’s restaurants and shops, and inevitably, the Museum of the Weird (this is Austin, after all).

The hotel’s proximity to the river makes it the ideal home base for starting and ending a day outdoors on the city’s most beloved hiking and biking trail. Borrow a LINE x Priority bike to take in the lush natural landscape before traversing block after block of music venues, restaurants, and curated shops with an eye for the elevated, artistic, and avant-garde.

Back at the hotel, guest rooms play with the balance of old and new and organic and metropolitan. Exposed concrete columns and sandblasted plywood headboards speak to the LINE’s signature modern edge, while expansive views bring Austin’s lush vegetation indoors. Each room’s light fixtures are strategically placed to reflect off the hotel’s windows — an intentional nod to Austin’s seasonal fireflies. For the hours between hotel robes and room service, the LINE Austin’s dining and bar concepts offer a bite and sip for every mood, from Chef Kristen Kish’s elevated take on lakeside dining, Arlo Grey, to local-inspired cocktails and skyline views at P6.

Picture of a woman with a man on the dining table

Designing a Hotel that Speaks to Neighborhood and Place

The LINE Austin is located in the thick of it all, at the intersection of live music venues, outdoor life, and the city’s dynamic art scene. The hotel’s roots as a go-to stop for improv jazz run deep — if you listen carefully, you can hear live music at any hour.

Designed in partnership with Austin-based Michael Hsu Office of Architecture and Los Angeles-based Sean Knibb, the LINE Austin’s exteriors and interiors nod to the neighborhood’s past, present, and future and the way the city seamlessly melds indoors and outdoors into one, neverending ride.

Joining partner properties in LA, SF, and DC, the LINE Austin is part of a hotel group dedicated to a self-assured sense of purpose and place — and the ways in which fully experiencing a city can redefine how we perceive the world. The LINE brand is part of Soho House & Co, Inc.

a charcuterie plate with a variety of cured meat, jams, fermented vegetables, and fruit

Dine In & Drink Up

The LINE approaches the art of taste with the same attention to detail as its interior design, architecture, and hospitality. Our downtown Austin hotel features multiple dining and bar concepts that are there whenever you’re hungry, thirsty, or just looking for a good time.

Alfred Coffee: When you come to Austin, chances are high that you’ll head out in the morning and come back after last call. Start the day off right with a signature caffeinated drink from the LA-based experts of Alfred Coffee.

Veracruz All Natural: After coffee — or any time really — pop into Veracruz All Natural, a coastal Mexico-inspired taqueria owned by sisters (and best friends) Reyna and Martiza Vazquez. The revered food writer Priya Krishna calls it “one of Austin’s stalwart champions…[in the] Texas breakfast-taco wars.”

Poolside Walkup Window: For those who plan to spend the day floating in cool water under the Texas sun, our poolside deck offers Veracruz tacos and Midsummer Margaritas all day long.

Arlo Grey: Stop into our award-winning restaurant for a date with someone you love, including dinner solo with yourself. Created by Chef Kristen Kish, winner and now-host of Emmy-winning Top Chef, the lakeside restaurant uses the bountiful ingredients of Central Texas to create dishes that taste like Texas nostalgia and feed the soul.

P6: End your night at the LINE’s lounge and bar, an open-air concept that was the sixth floor of a parking garage in its past life — hence P6. With sweeping views of the South Austin skyline and a menu of seasonal cocktails and local-inspired small plates, it’s also a great spot to post up, take in a long Texas sunset, and then watch the Congress Bridge bats fly out into the night.

Or stay in your robe. The LINE Austin also offers in-room delivery — our elevated riff on standard room service.

A hotel room features a bed and two floor-to-ceiling windows overlooking a lake

Rooms & Amenities

Across the 428 guest rooms and suites at our hotel in downtown Austin, a continuity of art and design ties the hotel’s aesthetic to both the LINE brand and the surrounding neighborhood. From walls adorned with works by Texas artists to luxurious amenities, each room is designed to promote rest and relaxation.

While the LINE Austin is one of the more unique hotels in downtown Austin, we are also equipped with a reliable range of upscale amenities and services.

An infinity pool, Austin style (think poolside tacos and margaritas all day) — reserved for hotel guests only on weekends
High-speed Wi-Fi
Pets, please — no fees (we’re dog people, but cats are okay, too)
Cowshed bath products
Complimentary Priority x the LINE bicycles available to take out around Austin
Complimentary paddle boards to take out on the Lake
24-hour, fully-stocked gym featuring lake views
Room service
Curated minibar
Wellness amenities for suite guests
Valet parking

THE LINE Philosophy: Neighborhood is Community

While each LINE property differs in design, all are united in approach. We seek to complement each neighborhood’s unique history and architecture, connect guests to culturally rich experiences, and establish meaningful communities within our spaces. Emerging chefs, talented bartenders, world-class designers, local creatives, and tasteful travelers flow through our spaces, bringing the neighborhood outside into the LINE and the LINE into the community.

Visit us next in Koreatown, Los Angeles, Mid-Market, San Francisco, and Adams Morgan in Washington, DC or at one of our sister properties, The Ned (NoMad, New York) and The Saguaro (Palm Springs).